Case Study: Millstream Estates

millstream estate

Achieving #1 Rankings for Commercial Construction in Milton Keynes

Client Overview

Millstream is a leading commercial construction and road gritting company based in Milton Keynes, offering a wide range of services from large-scale construction projects to winter maintenance solutions. With their industry expertise and strong reputation, they aimed to dominate local search results and generate consistent leads for their core services. Millstream partnered with Giraffe Digital for a comprehensive SEO and web design strategy to achieve their goals.

Challenges

Millstream faced several challenges when they approached us:

  1. Outdated Website Design
    Their website did not reflect their professional capabilities and lacked the functionality needed to convert visitors into leads.
  2. Poor Search Engine Rankings
    They were not appearing on the first page of Google for critical terms like “commercial construction Milton Keynes” or “road gritting Milton Keynes.”
  3. Seasonal Demand for Services
    Services like road gritting require heightened visibility during winter months, necessitating a targeted SEO approach.

The Results

Our work delivered exceptional results for Millstream:

  1. #1 Rankings
    Achieved the top spot for critical keywords such as “Commercial construction Milton Keynes” and “Road gritting Milton Keynes.”

  2. Increased Traffic
    Organic traffic increased by 200%, with significant growth during peak seasons.

  3. Boosted Enquiries
    The new website design and SEO strategy led to a 50% increase in lead generation.

  4. Seasonal Success
    Millstream saw a surge in road gritting enquiries during winter, solidifying their position as the go-to provider in Milton Keynes.

Client Testimonial

Giraffe Digital completely transformed our online presence. We now rank #1 for our most important services, and the new website has been a game-changer for attracting clients. We couldn’t be happier with the results.” – Antonia Stratton | Millstream Estates

Conclusion

Millstream’s success demonstrates how a well-rounded SEO and web design strategy can deliver exceptional results, even in competitive industries. By achieving top rankings and enhancing their website, Millstream is now firmly established as a leader in commercial construction and road gritting in Milton Keynes.

Looking to grow your business online? Contact Giraffe Digital to get started!

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